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A New Era at American Home: Embracing Our Roots, Eyeing the Future 

Welcome to a new chapter at American Home Furniture and Mattress! As a cherished part of the New Mexico community since 1936, we're excited to share the story of our rebranding journey. This transformation isn’t just about a new logo or color scheme; it’s a renewed commitment to our values and a fresh perspective on our future. It's about reinforcing our bond with you, our valued customers, and ensuring our brand continues to resonate with your evolving tastes and needs. 

The Story Behind Our Rebranding 

Rebranding is more than a facelift; it's a heart and soul transformation. For us at American Home, it's about staying true to the vision of our past and while adapting to the evolving needs of our community. We've taken inspiration from the landscapes of New Mexico and the lifestyles of its people, ensuring our brand resonates with both tradition and modernity. This rebranding reflects our journey towards growth and adaptation, ensuring we remain relevant and ahead of trends in the furniture and mattress industry. 

Reflecting Our Company Values 

At the core of our rebranding is our commitment to quality, affordability, and community. Our fresh look embodies simplicity and elegance - principles that have guided us since 1936. We remain dedicated to curating a range of furniture and mattresses that bring comfort and style to your homes while upholding our legacy of community service and environmental responsibilities. This rebranding is not just a change in design; it's a reaffirmation of our promise to provide you with the best products and services, reflecting the trust and loyalty you've shown us over the years. 

Envisioning the Future 

Looking ahead, we see a future where American Home continues to be a cornerstone of home furnishing in New Mexico. Our rebranding is a promise to innovate, to be a trendsetter in home décor, and to deepen our relationships with you, our guests, and the community. Expect exciting new collections, enhanced shopping experiences, and continued partnerships with local organizations. We're committed to being not just a store, but a partner in creating beautiful and cozy homes for generations to come. 

Our rebranding journey is a testament to our enduring legacy and a signal of fresh beginnings. We invite you to join us in this exciting new phase, as we continue to offer you pieces that are “World Class, Local Style.” This is more than just a slogan; it's our pledge to you – to keep providing timeless designs and enduring quality that have become synonymous with the American Home name. 

Every Home's Story Begins Here with American Home Furniture and Mattress - World Class, Local Style